JOB DESCRIPTION:-
Sr. Content Writer and Editor:
Roles and Responsibilities:
- Write high-quality content for the website, social media, PPC campaigns, marketing materials, etc.
- Strategize content across all the platforms.
- Lead a team of writers and editors.
- Edit content for all platforms before publishing.
- Strategize work according to priorities and divide the work among writers and editors.
- Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, point of purchase, mobile, video, print, and in-person.
- Maintain records of all categories and platforms for content.
- Coordinate with the SEO team, design team, and other team members for content work.
- Work on hiring writers and editors as and when required.
- Coordinate and work with the Digital Administrator keeping in mind about the entire company’s growth.
Requirements:
- Minimum 2-4 years of experience in everything (writing, editing, strategizing, and handling a team) is a MANDATORY requirement.
- Experience in the Education/ Ed-tech or equivalent is preferred.
- Basic knowledge of Google Analytics and Google Search Console to strategize content is a MUST.
- Experience writing marketing materials and PPC gets brownie points.
- Ability to lead the content team.
- Have a sense of ownership on every piece of content written by the team and yourself.
- The candidate should be able to work independently without direct supervision.
- Should be capable of providing work to writers and editors, along with providing work for yourself.
- Need to think about the entire company’s growth, along with the entire content team.
Regards,
Zaheen Zaidi
9569003432 | 8317034094
Zeevika Livelihood Consultant